Eric was formerly CMO of The Iron Yard, which at its peak was the largest coding school in the world. There he grew the business 10x in less than 2 years by building out a data-driven acquisition practice and full-funnel attribution models across a dozen software systems. He is also a consistent lecturer in MBA programs and sought-after speaker on growth topics.
Prior to Yield, Gary was VP of Consumer Engagement at ACTIVE Network, a $250MM SaaS and payments provider to activity and event management companies. He ran a $40MM business unit that included eCommerce, membership, web and mobile applications and digital marketing services. Gary brings to Yield a wealth of SaaS and B2C experience.
Benji is a former healthcare CIO and serial entrepreneur with extensive experience in big data, business intelligence and API integrations. He led the integration of over 100 separate EHR systems into Salesforce and still has the scars to prove it. Around Yield Group, we call him the Data Czar.
Andy has a strong track record of profitably growing revenue for companies across several industries. He's led and built teams, created market entry plans, implemented & improved marketing analytics, analyzed competitive landscape, fit product to market, and researched & developed right-sized marketing technology stacks.
A successful serial entrepreneur and investor, Peter currently serves as the Managing Director of the US and UK for Flatiron School, an education company based in New York City. He advises Yield Group on organizational growth at scale.